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Major Areas of Concern For Social Media Marketers In 2014 – Forecast! [STUDY]

As 2014 is approaching closer, marketers are busy conducting overall analysis of 2013 performances of their marketing efforts. Most of the marketers are conducting detailed analysis and piling up necessary data points, DOs and DON'Ts and important observations are being made, which need to be considered while framing strategies for the next quarter. It is vital for marketers to plan smartly...

Why Are Marketers Preferring Facebook Than Other Ad Networks [INFOGRAPHIC]

Facebook has become the most lucrative platform for advertisers as well as marketers in a short span of time. It has been regarded as one of the best social networking sites for promoting brands and products. Even, 94% of advertisers have said that they would prefer Facebook instead of other social networking sites for campaigning their products and brands....

89% Facebook, 39% Twitter, 21% LinkedIn: Marketers To Use Social Networks

Facebook might still be the juggernaut of social media advertising, but Twitter takes the second-place silver medal. More advertisers will be turning to Twitter this year than YouTube, LinkedIn or Google+ to get at their customers’ eyeballs – and their credit cards. Advertising agencies say their clients are still choosing Facebook above all social networks. While Facebook has a...

Social Media And Email: The Most Effective Marketing Channels In India [STUDY]

First let's talk about what social media is. Social media represents certain tools that are used to combine technology and social interaction with the use of words. These tools are typically internet or mobile based - A few that you have probably heard of include Twitter, Facebook, MySpace and YouTube.And now let’s know the role of Social media to...

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YouTube Should Have Bid Adieu To Dislike Button Much Earlier?

Online video sharing platform YouTube can be a ruthless place for content creators targeted by 'dislike mobs'. And the site owners totally understand that...

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