consumer

Mobile Commerce In UK: 47% Consumers Delete App If They Find It Difficult To Navigate [Study]

Mobile Websites are more popular than Mobile apps when it comes to actual business & financial transaction level in UK. While 51% complete purchase via mobile websites on monthly or more frequent basis compare to 40% via mobile app....

Social Marketers Vs Social Consumers: Different Perceptions Lead To Failure [Infographic]

Social Media  Marketing has become an integral part of any business marketing budget and companies are aggressively adopting techniques to lure social consumers. Social Marketers 'claim' to control the nerve of Social Consumers and trying to feed them without actually drilling...

Discounts and Offers Are Driving Force Behind Users’ Engagement With Brands [Study]

The debate is undoubtedly not new but still worth to monitor time to time. The behavioural aspect of people towards Facebook and email engagement has always been a challenge, especially for social media and online marketers who want to...

who is shopping Online – A trend of online shopping

Booming online shopping gave wings to many of the entrepreneur and business ideas. Many succeed and failed also. The most important aspect one need to understand the behaviour of online shopping. A below image shows how the trend in details.

Latest News

The Increasing Sales of iPhone In India: Samsung And OnePlus Must Think Out Of The Box!

Despite all the challenges that were thrown at Apple, the Cupertino-based tech giant made the most out...
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India Is Ready To Bury TikTok, Forever!

Having faced months in the wilderness, it looks like TikTok and the Chinese app contingent are set to put out of their...

Apple, Social Casino Apps, And An Illegal Partnership: Minting Billions?

Getting sued is a frequent affair for Apple Inc. (NASDAQ:AAPL) and therefore it is no surprise when a new lawsuit against the...

Masayoshi Son Bids Adieu To SoftBank Telecom Unit For Something Big!

Masayoshi Son is bidding adieu to the domestic telecommunication unit that has long been central to his technology empire SoftBank Corp and...

Judgement Day For LG: Time To Bid Adieu To Smartphone Market!

When the going gets tough, the tough get going. But that doesn't seem to fit in case of LG Smartphone business.