consumer

Mobile Commerce In UK: 47% Consumers Delete App If They Find It Difficult To Navigate [Study]

Mobile Websites are more popular than Mobile apps when it comes to actual business & financial transaction level in UK. While 51% complete purchase via mobile websites on monthly or more frequent basis compare to 40% via mobile app....

Social Marketers Vs Social Consumers: Different Perceptions Lead To Failure [Infographic]

Social Media  Marketing has become an integral part of any business marketing budget and companies are aggressively adopting techniques to lure social consumers. Social Marketers 'claim' to control the nerve of Social Consumers and trying to feed them without actually drilling...

Discounts and Offers Are Driving Force Behind Users’ Engagement With Brands [Study]

The debate is undoubtedly not new but still worth to monitor time to time. The behavioural aspect of people towards Facebook and email engagement has always been a challenge, especially for social media and online marketers who want to...

who is shopping Online – A trend of online shopping

Booming online shopping gave wings to many of the entrepreneur and business ideas. Many succeed and failed also. The most important aspect one need to understand the behaviour of online shopping. A below image shows how the trend in details.
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Latest News

Windfall! Online Grocery Market In India Looks Set For Purple Patch Ahead

Silver linings are clearly in short supply in the pandemic fuelled world that we have come to...
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$4.6 Billion Incentive For Companies To Push Electric Vehicle Adoption In India

The Electric Vehicle (EV) market in India is at a nascent stage. So far, the sales of EVs have been encouraging, albeit...

Amazon Luna Is Here To Eat Into The Cloud Gaming Market, Dominated By Google And Microsoft

The cloud gaming space has been one of the key interest areas of Amazon for quite some time. Today, the eCommerce giant...

Facebook’s Chasm Of Distrust: An Ever-Deepening Divide

Facebook, the world's most popular social media platform has failed measurably as it is voted as the least trusted social media platform...

With 9.8 Million Users Coursera Observes Boom Of Online Education In India

The global outbreak of Covid-19 has changed the lifestyle of people and almost every industry has resorted to online in a bid...