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Google Inc. (GOOGL) Retargeting Search Campaigns Generate Greater ROI When Combined With Social !

Retargeting campaign - also known as remarketing campaign - combined with Google Inc. (NASDAQ:GOOGL) Search ad campaign and Social Media campaign, especially with Facebook Inc.  (NASDAQ:FB), brings more engagement...

Facebook To Challenge Google AdWords: Inking Deal With Microsoft To Acquire Ad Server !

Yet another blow for Google ! Back in August last year we exposed Facebook-Microsoft Ad Server Deal (it was in early stage then) which is...

Facebook’s Upcoming Ad Targeting Tool For Pages – An AdWords Killer?

This debate is showing no sign of drying out. And, with Facebook upcoming ‘Ad Targeting Tool’ its going to heat up further. Social media...

How The Ban Over Google Will Impact Worldwide Internet Users !

Nearly 2.1 billion people are connected to the internet globally, 80 percent of whom refer Google for their searches. But what if Google were...

Industries That Paid Highest CPC To Google Advertisement In 2011

Google recently reported its 2011 total revenue that stood to $37.9 billion. With all our surprise, Google- unimpeded search giant till date – generated 96%...

Adwords Video Ads and Much More: Google Tries To Oblige Advertisers

Google is strengthening its presence in advertisement market and with each passing day company is rolling out new offers and technologies to attract more...

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Will The Rising Popularity of Online Smartphone Sales In India Kill...

The online smartphone sales in India is growing at a phenomenal pace. While smartphone OEMs have left no stone unturned to grab a sizable...

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