Push Notifications

With 8.7% Engagement Rate Push Notification Beats Email And SMS [REPORT]

Push notification on smartphones is becoming a vital tool for apps to engage and retain users, and also plays an important role for a number of marketers. A recent report by Accengage illustrates that it's high time when brands must pay attention...

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A Big Blow To Amazon and Flipkart: CCI Investigation To Continue

Flipkart and Amazon continue to find themselves in hot water as their plea against the investigation that is being...