ecommerce

Social Conversations vs Traditional Reviews: 56% Shoppers tag social conversations more impactful [STUDY]

More often than not brands neglect the voices from social media channels and rely heavily on the reviews and ratings about their products/services on third-party websites, like Amazon, eBay or BestBuy, or rating websites. In spite of fake reviews...

Amazon is suing thousands of Facebook group admins, and it’s a kind of weird strategy

According to a study from BrightLocal, 79 percent of shoppers have confidence in online reviews as much as personal recommendations. But the eCommerce giant Amazon is suing Facebook group admins as it feels that online reviews posted by Facebook...

Jack Ma offloads entire stake in Paytm mall at jaw dropping valuation

When Jack Ma led Alibaba Group invested in Paytm Mall in 2017, media and experts were quick to label Paytm mall as the Alibaba of India. However, things didn't pan out as expected. Alibaba Group, which is the largest...

BigBasket worth $4 billion: Tata aims 40% sales growth

Tata Group is actively making every possible move to strengthen its presence in India's retail market, and the acquisition of BigBasket was a part of the big game plan. To solidify their grip on BigBasket, TATA Digital has reportedly...

Setting Up A Successful Online Business: Tricks Of The Trade Have Changed In Post-Covid Era

The pandemic has changed all the market equations. Business models that were looking very promising by the beginning of 2020, are struggling to find any takers. As the retail market comes to stand still and the uncertainty about its...

Nykaa Founder Falguni Nayar Is the Talk of The Town After IPO Listing Gain

The overwhelming response received by fashion brand Nykaa in the stock market has given a lot of hope to many other female-led Indian startups. Falguni Nayar is the leader of the first female-led unicorn in India and has risen...

Trying to Drive Online Sales? These Techniques Will Destroy Your Competition

In the era of the internet, mobile and social media every business wants to mark its presence online. The skyrocketing number of internet websites in the last few years has pushed business owners to think outside the box in...

Amazon’s Road To Profitability in India: Copy Products, Rigg Search Results To Promote Its Own Brands!

Amazon.com Inc has been repeatedly accused of copying other brands' products it sells through its website, and of using its massive collection of internal information to market products of its own brands at the cost of merchants. Amazon, of course,...

Driving Change in eCommerce: How Fintechs are Evolving to Deliver Digital Transformation For All

While many brick and mortar stores were left reeling in the immediate aftermath of the global lockdown measures brought on by the Covid-19 pandemic, the subsequent acceleration of digital transformation may yet lead to a fruitful future for stores...

Amazon Accounts For Much Bigger Share Of US eCommerce Market Than The Combined Share Of Rest Top 10 Players In 2021

The unprecedented growth of the US eCommrce market is largely driven by none other than Amazon.com. The eCommerce behemoth has been dominating the market for years now and the latest data indicate that no single player would be able...
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India’s Crypto Market is in the doldrums

As new tax rules have forced many crypto enthusiasts to maintain distance from the cryptocurrency industry, India's adoption rate...
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