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What Does Apple Inc. Want To Do With iPhone Supply Chain And Cash Reserve?

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It's said that Apple Inc. intentionally used to low-ball its quarterly guidance to beat the analysts estimations. For straight 34 quarters since April 2003, Apple Inc. crushed marketers expectation over its earnings per share for the quarters. But after the arrival of Tim Cook as CEO, the company started issuing more realistic quarterly guidance, which has been considered as one...

Whether Apple Should Rely On Its ‘Premium iPhones’ Or ‘Cheaper iPhone’ ??

As situations depict, Apple's performance does not seem promising for its shareholders. The company's stock price dropped to the last one year's lowest ($460.16) as the end of Feb 15. On the other side, Apple's latest iPhone 5 doesn't seem much appealing as it was during the Christmas holiday season. From recent rumors, it seems that the company is planning...

‘Cheaper iPhone’ Might Damage Apple’s Brand Equity: ‘Premium iPhones’ Still Account For 72% Of All Mobile Handsets’ Profit

At present, there're lots of rumors related to Apple's cheaper iPhone, which is expected to be launched more probably in June 2013. The device is expected to have a price tag ranging from $250 to $300, which is quite lower than $649 priced unlocked 16 GB iPhone 5 version. Undoubtedly, with lower-priced iPhone, the company might try to extend...

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