Ad fraud

Online Advertising Fraud In 2019: $42 Billion Is Expected To Go Down The Drain Worldwide

The revenue loss due to online advertising fraud in 2019 would increase by 20%, and a whopping 185% between 2018 and 2023. The increasing number of internet users worldwide is attracting the eyeballs of brands which are pouring the enormous...

Mobile Ad Fraud 2016: Japan Most Susceptible, iOS And Gaming Apps Most Targeted [REPORT]

Of the countries that are most targeted for mobile ad fraud, Japan is the most susceptible, irrespective of whether on an Android and iOS-enabled device. According to ClicksMob's The State of Mobile Ad Fraud, 2016 report, which is released recently, the...

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Flipkart Acquires 100% Stake In Cleartrip To Diversify Its Offerings!

In a bid to increase the diversification of its offerings, Flipkart is all set to acquire a 100% stake...