top brands india

Nokia, Sony And Tata Shine As Most Trusted Brands in India

Nokia, the global leader in mobile handsets, has emerged as the most trusted brand in India, followed by the Tatas and Sony, according to a study by Trust Research Advisory (TRA)- a research company surveyed 2,310 respondents across nine...

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What is the Value of Auditing a Marketing Campaign?

As a general rule, reviewing business best practices is not considered an exciting task. Rather, most business leaders would...