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Salesforce Implementation: 10 Steps To Make It Successful

Salesforce is arguably the most popular CRM (Customer Relationship Management) solutions provider in the current market. It has a range of cloud-based products/services comprising of Sales Cloud, Service Cloud, Marketing Cloud, Analytics Cloud, Community Cloud, etc. These services are highly customizable according to a particular business and hence gives organizations great flexibility while implementation. Using QA Salesforce Manual is...

5 Powerful Ways LinkedIn Acquisition Can Change Microsoft Dynamics CRM

microsoft dynamics crm
A week ago, Microsoft Corporation (NASDAQ:MSFT) took a big step and made LinkedIn shareholders pretty happy by announcing the acquisition of LinkedIn for $26.2 billion. As one of the shareholders secretly confided to me, he’d had high hopes when he’d invested in the IPO, but seeing the growth - or lack of it - in the past couple of...

From Customer to Brand Advocate: How to Generate Brand Loyalty

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Gone are the days of the hot-shot, slick salesman strategy. In the current marketing climate, consumers are beginning to ignore blatant advertisements and have turned instead to social communities for product and business reviews. With this in mind, social CRM tools have been widely adopted by companies, but the problem still exists with how exactly a company makes use...

Salesforce Aims To Integrate Conference Facility After DimDim.com Acquisition

Enterprise cloud computing company Salesforce.com has acquired web conferencing firm Dimdim.comfor $31 million. Salesforce plans to use the acquisition to bring new real-time communication capabilities to its Chatter collaboration platform, mirroring the proven Facebook model of combining collaboration and communication into an integrated service.“Facebook has fundamentally changed the way we communicate in our personal lives,” Marc Benioff, chairman and CEO, Salesforce.com,...

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YouTube Should Have Bid Adieu To Dislike Button Much Earlier?

Online video sharing platform YouTube can be a ruthless place for content creators targeted by 'dislike mobs'. And the site owners totally understand that...

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