brand loyalty

Are Android Smartphone Users Not As Loyal As Their iOS Counterparts?

In today's day and age, smartphones have become absolutely fundamental to our way of life, so much so that our smartphones have basically become an extension of our personalities. And just like personalities, different people appreciate different smartphone designs...
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Latest News

Can Microsoft’s Super App challenge Apple and Google’s global mobile dominance?

Microsoft is reportedly creating a "super app" in order to compete with Apple and Google in both mobile search...
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