Zenith

Are Millennials Today Abandoning Traditional Cable TV For Internet? [STUDY]

The long-standing keepsake of old media—cable TV—is falling to pieces. And, surprisingly, the one to put the last nail in its coffin is the viewer's new found love for the Internet. As per the survey by Zenith, the internet is finally...

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Sony Zee Merger In India: Could Change the Dynamics of Indian Media Industry!

India's two biggest media networks Sony Pictures Networks India (SPNI) and Zee Entertainment Enterprises Ltd. (ZEEL) announced their merger,...