Trade-in

Smartphone Resale Value: Depreciation Is Surprising Enough [REPORT]

It's a tad cliché and true that smartphones have permeated every sphere of our life. The ceaseless tech breakthroughs have led to a churn of smartphones all around. And given the number of resales spawned by the manufacture of...

iPhone Trade-in Deals: A Sign Of Apple’s Desperation To Push iPhone Sales?

The past few months haven't been rosy at all for Apple Inc. (NASDAQ:AAPL). With declining sales and the future prospects not looking too good either, the time has come for Apple to revisit its marketing strategy. And from the...

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What is the Value of Auditing a Marketing Campaign?

As a general rule, reviewing business best practices is not considered an exciting task. Rather, most business leaders would...