teens

Figuring out the lifestyle and consumption patterns of the current teen demographic or the core of Generation Z is all the rage among marketers globally as they are all set to become major decision-makers in the coming years. It’s...

Smartphone is a brilliant piece of technology, so it’s no surprise to see teens, like us adults, in complete awe of it. Maybe that is why we didn’t see any real reason to worry over Pew Research Center’s report...