teens

Brands Must Pay Attention To Fast-Changing Digital World Of Teens [STUDY]

Figuring out the lifestyle and consumption patterns of the current teen demographic or the core of Generation Z is all the rage among marketers globally as they are all set to become major decision-makers in the coming years. It’s...

Teens, Smartphones, and the Elephant in the Room !

Smartphone is a brilliant piece of technology, so it’s no surprise to see teens, like us adults, in complete awe of it. Maybe that is why we didn’t see any real reason to worry over Pew Research Center’s report...
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Global premium smartphone segment 2022: Accounted for 55% of the overall market revenue for the first time

Gone are the days when very few percentages of people could afford premium smartphones due to their high price...
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