publisher

Mix Strategy Of ‘RTB And iOS Focus’ Could Help Publishers To Increase Ad Revenue By 65% !

The explosive growth in Internet and Mobile segment has charged marketers and advertisers towards digital contents. Consequently, the adoption of Digital Ads are all time high in recent years. In US alone, Online Ad market is expected to surpass...

Is Facebook’s New ‘Subscribe’ Button More beneficial Than ‘Like’ For Publisher ?

Previously in the month of September, Facebook launched its 'subscribe' button for personal profile, which allowed users to subscribe with anyone, where they got the public updates of that person in his/her news feed. But recently some of the users saw...

Yahoo Plans To Launch Own Publisher Ad Network In India !

In last half a decade India has emerged as the centre of attraction for many companies belonging to diverse industries. It has already emerged as the strongest software development hub globally and has leapfrogged global technology giants in various...

Google is Seeking More Control Over Your Web Page Preview – A New Tool Under Test; Do Publishers Need to Worry?

Google is setting up all its corners to ‘counter & attack’ for Facebook. After the launch of most appreciated “instant search” features, Company is testing a new feature which will preview the entire webpage of each search result link...
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Global 5G Chipset Market: $22.41 Billion By 2026, Driven by 5G Smartphones

As the world has started shifting from 4G to 5G era, the global 5G chipset market has...
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Launch Of JioMeet Will Make Zoom To Be The 60th Chinese App To Get Banned In India?

Today as soon as the launch of JioMeet was formally announced by Mukesh Ambani, the frontman of Reliance Industries, people quickly found...

Intel Invest in Jio Platforms: A Chance For Redemption In The Smartphone Market?

If you thought Mukesh Ambani was finally going to stop the stake selling spree in Jio Platforms after RIL was recently announced...

With The Launch of JioMeet Reliance Sets Its Eyes On Video Conferencing Market!

The race to dominate the video conferencing market has just become more interesting. As we are going through the...

Facebook To Shutdown Lasso, The TikTok Competitor: A Well Calculated Move?

By now almost everyone is aware of how Facebook Inc. (NASDAQ:FB) always attempts to copy every other popular app that tries to...