When your company's success hinges on the fortunes of the film industry, the ups and downs can be quite pronounced. PVR Inox, India’s largest multiplex chain, recently revealed its financial results for Q2 FY25, the three months ending September...
Isn't it surprising that despite India's immense population and rich musical heritage, local music streaming companies have consistently struggled to understand and cater to consumer preferences? This disconnect has led to their failure to attract and retain music lovers,...
The pandemic induced lockdowns and self-imposed house arrests led to Indian consumers increasing their screen time drastically. And that, in turn, helped over-the-top platforms such as Netflix, Hotstar, Amazon Prime, etc., log more watch hours and onboard new users.
But,...
After Netflix, now Amazon Prime Video has rolled out their mobile-only plan to woo potential Indian smartphone users in the country.
On Wednesday, Amazon India announced that their first mobile-only Prime Video Mobile Edition with a starting price of only...
