Online advertising was one of the most adversely affected industries by the global pandemic.
The first half (1H) of 2020 witnessed a major slip in revenue figures for advertising giants such as Facebook and Google as brands cut down their...
A third largest country by the number of internet users and the second largest by mobile subscribers, India is gracefully marking its presence on the global online business forum. With 164 million internet users, by September 2013 that caused...
United States is considered as the 2nd " internet country", with highest number of users. More and more people are becoming comfortable purchasing products online rather than spending time to do shopping outside, especially with their busy scheduled lives....
Online advertising market is growing at a rapid pace. In last few years numbers of online advertisers have increased by an exponential rate. Taking the view of the appreciation in online advertisement expenditures, a recent study was conducted which...
With days passing Google is strengthening its market presence. Recently, Google Adword has launched a new feature called “AdWords for Video” as well as “Google Analytics For Real–Time Report”. Company has announced that in coming days it will launch...
Bubble of ‘Dot Com’ seems to be blowing again and, this time, in a much comprehensive manner. Social Media, E-commerce, Cloud computing and Dot Com acquisitions are surging like never before. Online Advertising Market is no exception and holding...