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India Is A Lucrative Online Display Ad Market : 96 Billion+ Ad Impressions in Q3, 2013

A third largest country by the number of internet users and the second largest by mobile subscribers, India is gracefully marking its presence on the global online business forum. With 164 million internet users, by September 2013 that caused 96 billion display ad impressions in Q3, 2013, India is one of the most lucrative online markets now. The trend...

Is DotCom Boom Back: Advertisers Show Greater Confidence By Spending $8.4 Billion In Q1 2012

United States is considered as the  2nd " internet country", with highest number of users. More and more people are becoming comfortable purchasing products online rather than spending time to do shopping outside, especially with their busy scheduled lives. And the internet advertisers are overwhelmed, as the revenue from the Internet advertisements in U.S. hits $8.4 billion in the...

Online Advertisement Industry 2011: CPC To Decrease But CTR Will Compensate

Online advertising market is growing at a rapid pace. In last few years numbers of online advertisers have increased by an exponential rate. Taking the view of the appreciation in online advertisement expenditures, a recent study was conducted which highlights that Social media titan Facebook accounts for near about 2.37 percent of the total advertising expenditure during fourth quarter...

Google Targets More Ad Revenue From Enhanced Ad Format

With days passing Google is strengthening its market presence. Recently, Google Adword has launched a new feature called “AdWords for Video” as well as “Google Analytics For Real–Time Report”. Company has announced that in coming days it will launch a new ad format for advertisers. At present, Ads consist of three lines text but in coming days the new...

Online Advertising Market in India is Expected to Cross $219 Million By 2011

Bubble of ‘Dot Com’ seems to be blowing again and, this time, in a much comprehensive manner. Social Media, E-commerce, Cloud computing and Dot Com acquisitions are surging like never before. Online Advertising Market is no exception and holding promising business scenarios for amid marketers who are yet to freeze the future initiatives on online advertising.Online Advertising Market is...

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YouTube Should Have Bid Adieu To Dislike Button Much Earlier?

Online video sharing platform YouTube can be a ruthless place for content creators targeted by 'dislike mobs'. And the site owners totally understand that...

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