monetisation

Apple iOS Is Losing Ground to Android In Mobile App Advertising Industry [STUDY]

We seem to have reached a crossroad in the battle for mobile platform dominance. For years now the two major players, Google's Android and Apple's iOS have been fighting it out, with Android commanding the lion's share of the...

To Increase Advertising Revenue, Video Content Publishers Must Focus On iOS Devices !

Global adoption of mobile video is all time high; Thanks to constant improving network infrastructure and lowering data cost. But are video content publishers able to leverage upon such growth for significant gains? Probably not ! A recent study...

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The Price of JioPhone Next: Just ₹500 To Take The India Market By Storm

The jaw-dropping price of JioPhone Next seems quite unbelievable, especially at a time when the whole industry is struggling...