Mobile advertising is now among the most preferred ways to connect with wider audiences. Just two months before, Gartner reportedly estimated that the mobile ad expenditure would touch US$11.4 billion figure by the end of this year, up from...
Now-a-days, mobile devices have become one of the integrated parts of global media consumption. The prevalence of smart devices (smartphones and tablets) has opened an opportunity for marketers to connect advertising to the physical world. Mobile search has continuously...
As number of smartphone and tablet is ramping up, we could easily predict that the mobile advertising revenue in 2013 is going to create a new history. Interestingly, the demand of smartphones and tablets has continuously been increasing since the...
Undoubtedly, demand of smartphone is continuously increasing day-over-day. According to a market research firm— Millennialmedia—one third of the world’s population will have smartphone by 2016, growing with compound annual growth rate of 37%. Asia-Pacific shows off highest (44% )...
Global mobile market is surging and young people have exponential say in that. As per a new report, published by Neilson, young people around the world are the biggest contributors in mobile technology market share, though how they do...