Mobile Purchase

Why Users Are Still Reluctant To Do Shopping Through Mobile Handsets?

Demand of Smartphone is continuously increasing year-over-year and it’s expected that sales of the device will surpass one billion figure by 2014. Users are more relying on their mobile devices for product search and verification. Despite of this, users are...

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Competitive Pricing Strategies: No Secret But Execution Is An Art!

Pricing strategies are a reasonable choice of several price options (or a list of prices), aimed at achieving the...