mobile device VS TV

The Global Impact Of Mobile Internet Over Newspaper And TV Consumption

There has always been a linger discussion about how mobile internet is going to devour the markets of some other traditional media sources like TV and newspaper. Users are more willing to read newspapers on their mobile devices. Users'...

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Name Checked: BigBasket’s Rap On Daily Basket Tantamount To Bullying?

Whatever you do, don’t all put your ‘names’ in one ‘big’ basket? Get the hint?

Name Checked: BigBasket’s Rap On Daily Basket Tantamount To Bullying?

Whatever you do, don’t all put your ‘names’ in one ‘big’ basket? Get the hint? In a rather unfortunate...

Will ASCI’s New Guidelines Disrupt The Influencer Marketing Space?

Yesterday, the Advertising Standards Council of India (ASCI) released a new set of draft guidelines for social media influencers and called for...

Leading The ‘E’V Regime: Amazon India’s Double Act With Mahindra Electric

When two behemoths in their respective market come together, expect the unexpected! Amazon India and Mahindra partnership unlocks the door of opportunities...

Bharti Airtel And Qualcomm Team Up Counter Jio In War Over 5G in India

Bharti Airtel has finally got a strong team player to counter the plans of Jio to dominate the 5G market of India.