Mobile advertising

Zynga Mobile Advertising Revenue by Quarter

The above graph represents the Zynga mobile advertising revenue by quarter, starting from fiscal Q1 2017 to the recently completed quarter. Over 98% of...

Share of Facebook Mobile Advertising Revenue by Year

The above graph represents the share of Facebook mobile advertising revenue by year, starting from fiscal 2012 to 2018. The company has stopped revealing...

Mobile Ad Impressions Market In India Recorded A Growth of 260% In 2013 – 2014 !

India has already been recognised as the worlds's fastest growing smartphone market, and is now proving to be a huge gold-mine for advertisers as well. Mobile advertising volume in India has grown the fastest in the world since July...

Mobile Advertisement Q3 2013 : Entertainment, Retail Grab Maximum Marketing Dollars !

The explosive growth in the global Smartphone industry has caused brand advertisers to start channelising their marketing efforts towards mobile users. In Q3 2013, Smartphone sales surpassed feature phones and mobile advertisement has started getting highest ever traction from the...

The Digital Marketing Trends For 2013 !! [Report]

For many who are still confused on what digital marketing channels should their companies have to invest, here we have brought a mix of many reports related to digital marketing trends for this year. This is a complete heap...

59% Of Users Worldwide Are Comfortable With Mobile Web And App Advertisements: [Report]

Mobile advertising is now among the most preferred ways to connect with wider audiences. Just two months before, Gartner reportedly estimated that the mobile ad expenditure would touch US$11.4 billion figure by the end of this year, up from...

Global Mobile Advertising Trend: Over 53% Consumers In The U.K. Never Received Mobile Ads!!

At present, advertisers are focusing more on mobile advertising, compare to other traditional ways of advertising. As number of mobile handsets are ramping up, marketers have started planning how to entice a significant number of mobile users towards the...

Mobile Ownership Trend In BRIC Markets: Mobile Advertising Revenue In 2013 To Surpass $4.86 Billion In Asia pacific And Japan

As number of smartphone and tablet is ramping up, we could easily predict that the mobile advertising revenue in 2013 is going to create a new history. Interestingly, the demand of smartphones and tablets has continuously been increasing since the...

Challenges On Mobile Advertising Ecosystem: U.K. Tops With $36.35 In Mobile Ad Spending Per User

At this time, advertisers could see a massive opportunity on mobile platform. As the number of mobile handsets are ramping up, in similar fashion, marketers are also trying to monetize their business on the platform (mobile). There are still...

Retail Advertisers Are Betting Big On Mobile: Clothing Accounts 30% Campaigns Alone [Report]

As penetration of smart devices (smartphones and Tablets) is ramping up, the trend of advertising is shifting to mobile platform. Now, 'Retail & Restaurant' brands are more focused on mobile advertising campaign in order to grab the attention of...
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TikTok Oracle Deal: Confusion, Contradictions and Quest for Control

Another day Another verbal volley. TikTok Oracle deal saga continues. The tug-of-war with the...
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5 Common IT Infrastructure Management Issues You Must Resolve Today!

Your IT infrastructure supports your entire operation, but there are many struggles departments have difficulty identifying and overcoming. One of the biggest...

TikTok Oracle Deal: No Technology Transfer, No Ownership, Rest All Is Fine

The brouhaha around TikTok and the US administration simply refuses to subside. In the ensuing see-saw of developments, ByteDance...

Tesla in Making Moves To Have Presence In India: Scope Of Electric Vehicles In The Country

The wait for seeing Tesla in India may get over soon. Indian citizens can now brace themselves for soon being able to...

Android Users Beware: Your 2FA Code Can Be Stolen By Hackers Now

If you are someone who makes use of two-factor authentication, aka 2FA, to add that extra layer of security on logins and...