Mobile ad spending

Telecommunication and Entertainment Leads In Global Mobile Advertisement Spending Q1 2013 [REPORT]

Global Mobile Advertisement Industry is witnessing a significant shift since last few quarters. While many verticals remained the most favorites for mobile advertisers in terms of overall size, there are also few that registered highest growth. According to latest...

Challenges On Mobile Advertising Ecosystem: U.K. Tops With $36.35 In Mobile Ad Spending Per User

At this time, advertisers could see a massive opportunity on mobile platform. As the number of mobile handsets are ramping up, in similar fashion, marketers are also trying to monetize their business on the platform (mobile). There are still...

Facebook Advertisers Spending More On Mobile: Mobile Accounts For Over 20% Ad Spend!

It is very clear that Facebook wants to pull as many mobile users as possible to further more increase its user base. There is another study to prove this strategy. The  analysis is based on 2 million ad clicks and...

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Reliance Aims To Launch Its Own Version Of UPI-Like Payments Network With Google And Facebook!

The mammoth tech-petroleum conglomerate Reliance aims to create its own version of UPI! According to the latest news, the Mukesh...