Marin Software
Brief
Google Inc. (GOOGL) Retargeting Search Campaigns Generate Greater ROI When Combined With Social !
Anmol Gupta - 2
Retargeting campaign - also known as remarketing campaign - combined with Google Inc. (NASDAQ:GOOGL) Search ad campaign and Social Media campaign, especially with Facebook Inc. (NASDAQ:FB), brings more engagement and results in greater ROI, claims the recent study.
In the last report on Retargeting we...
Brief
Marketers Using ‘Ad Creative’ Strategies Drive 60% Higher CTRs And 75% Lower CPA In Fan Acquisition Campaigns! [REPORT]
Varun Nayak - 2
NewsFeed ads, a prominent part of native ads on Facebook Inc. (NASDAQ:FB) is rising in prominence as it drives 5X higher conversion rate than right hand side ads. With an increasing demand for NewsFeed ads, the competition for high value ad...
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Happy Birthday Ma Huateng: The Man Who Owns Facebook, WhatsApp Of China
The winning horse of the Chinese internet market and one among the Chinese billionaires, though not started...
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Brief
Reliance Jio And Airtel Both Grab Top Spot In Customer Experience [Study]
What do winning brands have in common that the less successful ones don’t? It’s merely the fact that they adhere to the...
Brief
Huawei All Set To Bid Adieu To Smartphone Market?
The effects of the US ban on Huawei, along with a few other Chinese companies, have started appearing. Last week we reported...
Brief
Tata Group To Acquire 50% Stake In BigBasket: A Winning Edge Against JioMart?
The Tata Group has apparently found its winning edge against Ambani's JioMart and might add this newfound opportunity to their shopping list...
Brief
Amazon Locks Head With The Music Industry: Twitch Letting Streamers Use Unlicensed Music!
The global e-commerce giant Amazon.com, Inc. (NASDAQ:AMZN) has upset the biggies of the music industry as one of its acquisitions have been...