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ROI Acts As Better KPI Than CTR,CPC! DOs And DONTs For Advertisers [REPORT]

With the advent of the fast emerging digital advertising technology, a majority of advertisers and marketers around the world are aware of various marketing techniques via social media sites and are well versed with key performance indicators for their Ad-campaigns. Facebook's (NASDAQ:FB) strategic Preferred Marketing Developer Nanigans, recently released an extensive report about ad performance so far this year, on...

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YouTube Should Have Bid Adieu To Dislike Button Much Earlier?

Online video sharing platform YouTube can be a ruthless place for content creators targeted by 'dislike mobs'. And the site owners totally understand that...

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