iAd market

Will Apple’s Flexible Price Strategy Over Mobile Ads Agitate Google ?

Apple launched its iAd services in July last year under the leadership of former CEO—Steve Jobs— who led the Apple’s mobile ad service to top position. Last year, the company had 19% of market share in mobile ad business...

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A Big Blow To Amazon and Flipkart: CCI Investigation To Continue

Flipkart and Amazon continue to find themselves in hot water as their plea against the investigation that is being...