Flurry

In India, Mobile App Usage Grew by 43% YoY In 2016, Albeit Slower than 2015 [STUDY]

India is the second largest country by population, number of internet users, number of mobile subscriptions and number of smartphone users in the world. The fast changing equation in mobile space has accelerated the adoption of mobile apps, which...

Time Spent In Messaging And Social Apps Grew By Whopping 394% in 2016 [REPORT]

The future belongs to mobile. This is a fact that we have known for a while now. The landmark presentation “Mobile is Eating The World” by analyst Benedict Evans very aptly showcases how smartphones have infiltrated practically every aspect...

Mobile App Usage Grew 58% In 2015: Users Spending 117% More Time on Mobile

Behind every successful man, there is a woman and behind every successful Mobile OS is an app store! With CES 2016 in full swing, the focus of the tech world has been firmly stuck on hardware for the past...

Global Mobile Gaming App Industry 2014: Gamers Spend 37 Minutes A Day, Arcade & Actions Games Most Popular [STUDY]

With the worldwide smartphone shipment crossing a staggering figure of 300 million mark in Q2 2014, as per the latest figures by IDC, people are looking for avenues for engaging themselves in the mobile applications. Of all the revenue...

Market Share Of Phablet Devices Went Up By Five Folds Between 2013 And 2014

The large screen smartphone devices, widely known as phablet, have started penetrating into the global market thoroughly. The bigger screen size of the Smartphones was successful in luring the tech consumers towards it. However, till last year, the scenario...

Worldwide Mobile Gaming Industry Transforming Rapidly: Women Spending More Time And Money On Games Than Males!

Mobile gaming has emerged as a strong disrupting force in the global app market. It is a well-known fact that both the Play Store from Google Inc. (NASDAQ:GOOGL) and Apple Inc. (NASDAQ:AAPL) AppStore receives a large portion of their revenues through gaming...

Health And Fitness Apps On Apple Inc. (AAPL) iOS Outpaced Overall App Usage Growth In 1H 2014 !

In comparison to the overall app industry which grew by 115% in daily usage, health and fitness app industry registered a growth of 49% in 2013. To understand the new developments, a recent report from Flurry measured the growing...

Mobile Addiction Is On The Rise: 12.5% Of the Total Mobile Population Are Mobile Addicts!

Mobile addicts are typically referred to as ‘zombies’ by the media, because of their uncanny ability to stare at their devices, for long periods of time. The true definition of a mobile addict was defined by mobile analytics firm Flurry,...

Facebook Inc. (FB) Leads In App Usage As 86% Of U.S. Users Spend Time On Apps [Report]

Six years after Apple Inc. (NASDAQ:AAPL) released the iPhone and ushered in the mobile revolution, apps have solidified their authority, leaving websites far behind. Flurry, a mobile analytic firm, tracked 450,000 apps on 1.3 billion devices between January and...

Is Google Inc. (GOOG) Android Launcher App The Future Of Mobile Content Discovery ?

Ever since the invention of the World Wide Web, Internet giants have consistently focused on being able to control the discovery of new content, and to direct web traffic. This control originated from ISPs in the 90’s, and shifted to...
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Latest News

Quick Commerce War Heats Up: Can Flipkart Catch Zepto After the Failed Acquisition?

When a big company intends to enter a new business segment from scratch, it often prefers to acquire an...
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