festive season sale

Backed By First-Time Shoppers, Flipkart And Amazon Dominated Festive Online Sales in India

It seems like Flipkart and Amazon squeezed the most out of the month-long festive season in India as they have minted close to $7.3 billion in combined sales!E-commerce received a massive influx of new online shoppers as offline retail...

Beware: Amazon, Flipkart And Hackers Are Set To Lure You With ‘Never Before’ Offers

Amazon, the global retail-giant which has managed to keep growing in the middle of a pandemic, was forced to delay its much-awaited "Prime Day" event this year, in light of COVID-19. The event, where customers get to purchase products with...

The Raining Discounts Are Coming As Flipkart And Amazon Gears Up For Festive Season Sale

The festival season is about to begin and eCommerce majors in India Amazon and Flipkart are aiming to make the most of it. Hence, if you are about to buy anything, from electronics to kitchenware, hold your horses and...

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What is the Value of Auditing a Marketing Campaign?

As a general rule, reviewing business best practices is not considered an exciting task. Rather, most business leaders would...