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40% Clicks On Mobile Ads Are Completely Worthless – ‘Fat Fingers’ To Be Blamed ?

Mobile marketing has hit the wall, apparently. And, this time the escape route seems to be really difficult – if not impossible – to cover. A recent study over mobile marketing and challenges has portrayed the picture which no...
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From Unicorns to Thrift Warriors: How Indian Startups Slash Appraisals in a Battle for Survival

In the wake of the Covid-19 pandemic, Indian companies, particularly the much-celebrated startup unicorns, have found themselves caught in...
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