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Facebook 1 Billion Daily Active Users: A Milestone To Celebrate Or To Worry About ?

The day remains incomplete without using Facebook Inc (NASDAQ:FB). It is imperative, to use the giant social media network while traveling, in between work, or before going to bed. After all, man is a social animal and loves to...

Facebook CPM and CPI On The Rise: What Advertisers Must Know [REPORT]

Before you start searching for the secret sauce which is important to achieve optimised Facebook CPM and CPI, let's first have a look at why these metrics exist today; In just 4 months after the launch of Thefacebook (Facebook's...

Mobile Users 82% More Attentive Than TV Viewers for Ads [REPORT]

The rise of the smartphone industry has steadily pushed the large screen TVs towards oblivion. A recent Facebook study suggested that users were more attentive and emotional while viewing ads on a smartphone than on a TV. Facebook Inc. (NASDAQ:FB) teamed up with SalesBrain,...

How Facebook Constantly Keeps Itself Relevant

Since its launch in 2004, Facebook Inc. (NASDAQ:FB) has been regularly upgrading the quality of its offerings from latest app integrations to other platform changes. The latest feather added to its cap is the money transfer feature in facebook...

Facebook Page Engagement: 2 To 4 Posts A Day Create 12% Of Engagement [REPORT]

After the latest three changes made by Facebook Inc. (NASDAQ:FB) that have almost killed the organic reach, the page owners have kind of been compelled to experiment with the ways they handle their pages. Every page administrator is looking forward...

With 73% Mentions Share Twitter Is The Most Popular Social Network Among B2B Companies [REPORT]

Social Media has evolved as one of the main components of our current lifestyle. Businesses across all industries have already identified the power of interactions and public conversations online. Hence, these businesses have already invested hugely on Social Media...

Only 5% of 40 Million Business Pages Are Advertising On Facebook

Facebook Inc. (NASDAQ:FB) has become kind of a new home for everyone. Be it the general internet users or business owners, everyone is trying to make their presence counted. That's why Facebook has decided to make it easier for...

Facebook Ads CTR Increases By 260% In Just One Year [REPORT]

From being a source of entertainment to developing into a serious business, social networks have seen it all. They have developed to become a huge platform for the advertisers to meet their consumers. Advertisers are already investing in billions...

Hidden Motive Behind Mark Zuckerberg’s Focus On ‘Internet For The Poor’

Mark Zuckerberg wants Internet to be a part of every household in the world through Internet.org. According to him, initially, it is not profit-driven. But we all know that once it sets a base in the market, Facebook Inc....

The Growth Of Facebook Inc. (FB) In Emerging Markets Is Really Disappointing !

Due to accelerated social media adoption by internet users, many contemporaries, like Facebook Inc. (NASDAQ:FB), Twitter Inc. (NYSE:TWTR), in the arena are expanding their realms to different parts of the globe. In the last two to three years many social...
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Quick Commerce War Heats Up: Can Flipkart Catch Zepto After the Failed Acquisition?

When a big company intends to enter a new business segment from scratch, it often prefers to acquire an...
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