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How Top Brands In India Are Using Social Media Platforms In 2014, And Succeeding [STUDY]

social media marketing spend india
Social media marketing spend in India has been growing considerably at around 68% CAGR over previous two financial years. In the FY 2014, social media constituted 18% of overall online promotion spend, which stood at INR 495 crore.Given this promise and high level of interest, it then becomes an eventuality to study social media strategies to understand how companies...

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YouTube Should Have Bid Adieu To Dislike Button Much Earlier?

Online video sharing platform YouTube can be a ruthless place for content creators targeted by 'dislike mobs'. And the site owners totally understand that...

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