events

Why Brand Managers Must Attend Socio-Market Events In The Ear of The Internet

If you are a marketer like me, you would understand the real challenges faced by real marketers day in and day out. You literally have to be on your toes, listening and looking sharp, alert, not missing anything that...

51% Event Attendees Stay Engaged In Branded Photo Sharing [REPORT]

Over the time, offline factors such as events have played an important role in improving the brand value of the sponsors and the main organizers of the supposed event. So, if you are not yet getting the maximum out...
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Chinese Investment In Indian Startups Is Now A Distant Dream

When the Indian Government changed its FDI policy in late April, China got handed the short end...
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Why Is Google Pay In Hot Water in India?

Google Pay has been treading in hot water over a Public Interest Litigation as of late. The company is...

TikTok Escapes The Ban In the US, Albeit Temporary

As usual, a new day and a new action relation to TikTok ban in the US. On Sunday, a federal judge has...

Windfall! Online Grocery Market In India Looks Set For Purple Patch Ahead

Silver linings are clearly in short supply in the pandemic fuelled world that we have come to know. In a rare exception,...

$4.6 Billion Incentive For Companies To Push Electric Vehicle Adoption In India

The Electric Vehicle (EV) market in India is at a nascent stage. So far, the sales of EVs have been encouraging, albeit...