digitalization

On-Demand Content To Rise: 85% of TVs Will Be Internet-Connected Smart TVs By 2016 !

Since 1920’s, when Television was invented, it has dominated the global media for nearly a century. Television has 61.4% share in global Ad spending, and still entertains largest audience worldwide (since there is no worldwide body which tracks exact...
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Swiggy and Zomato Lock Horns in India’s Food Delivery Price War: Enough to Entice New Customers?

In India's rapidly expanding online food delivery landscape, industry frontrunners Zomato and Swiggy are revamping their strategies to appeal...
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