digital marketing

Adobe Quarterly Subscription Revenue by Segment

The above graph represents the adobe quarterly subscription revenue by segment - Digital Media, Digital Experience and Publishing. Adobe subscription revenue in Q1 2020...

Digital Ad Spending 2019: How Much Would Be Too Much?

The exploded adoption of internet and smartphone has completely changed the dynamics of marketing in the last few years. With the increasing penetration, brands are allocating more budget for Digital Marketing to stay ahead of the competitors....

Social Is Superseding The Click Shots In Online Advertising And Campiagns: Media Insights Q2 2014

Online advertisements have become an integral part of promulgation for the marketers and they are constantly working on more and more lucrative modes in this sphere to shape their brand values as well as increase their revenues. By 2016,...

Digital Marketing In Asia 2013: 66% Businesses To Increase Their Budget In Next 12 Months [REPORT]

Digital marketing industry in Asia is blossoming; thanks for high-speed Internet penetration and emergence of local social networks across the region. Considering the growth and influence of social media in the region, 66% Asian businesses have planned to increased...

Email Marketing Is the Cornerstone For Many Marketing Programmes !! [Report]

Email is the most accepted tactic that is often dismissed as being too rudimentary for today’s focus on real-time information. Email marketing remains as the most neccesary element in the marketing strategies of businesses and organizations of all sizes. In a...

Facebook, Twitter And LinkedIn Are The Most Used Social Sites For Content Marketing [Report]

Content marketing strategy is a kind of marketing that involves creation and sharing of media and publishing content in order to acquire/engage consumers. Content marketing sees hike. According to the report, more than half (54%) of the B2B marketers plan to...

Ecommerce In India: Integrated Campaigns Increase Email Marketing Conversation Rates !! [Report]

Marketers considered Email and social media marketing as most effectual customer engagement channels. It is just like we say some things just go better together. That’s why integration of social media with email marketing sees hike this year. To add, SMS...

Email Marketing Brings On Maximum Customer Engagement !! [Report]

Majority of the marketers believe that this year about 50% of the customers will view the email marketing messages on their mobile, but sadly only 40% of the marketers are ready for the mobile marketing strategy. While, 70% marketers...

SMBs’ Email Marketing Budget Outbeats Social Media !! [Report]

Email remains a staple element in the marketing strategies of businesses and organizations of all sizes. Despite the emergence and hype surrounding many other digital marketing channels, such as paid search, SEO, and in recent years, social media, email...

The Digital Marketing Trends For 2013 !! [Report]

For many who are still confused on what digital marketing channels should their companies have to invest, here we have brought a mix of many reports related to digital marketing trends for this year. This is a complete heap...
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Latest News

Will ‘TikTok By Microsoft’ Be A Winner?

For the last two years, TikTok has been in the public eye for all sorts of reasons....
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PAN-Aadhaar link: 32.71 Crore Indians Can Now Reap the Benefits

The agenda to link every citizen's Aadhaar card with their PAN card has been on the Indian Government's radar ever since 2017....

When A City Had To Pay Ransom To Cyber Criminals!

While the rapid advancement in technology surely did gift us with newer and more powerful devices, be it smartphones or iPads, it...

Can Twitter’s New Feature Really Make You Feel Safe?

Twitter has been on what seems like a campaign to make the site a place for more meaningful conversations among users. Ever...

TikTok Acquisition: Not A Cake Walk for Microsoft

After President Trump announced an order banning US companies' transactions with Chinese businesses, which is set to come into effect 45 days...