CTR

Advertisers are now more focused on Apple’s iPhones and iPads than Android's smartphones and tablets. We have already discussed that users’ engagement is comparatively lower on Android platform compare to iOS. Besides, Android users are also more reluctant to make...

After the Facebook IPO, many analysts have raised questions about Facebook's mobile revenue and recently Facebook is constantly endeavoring its way to stabilize its ad revenue via mobile as well. According to the adparlor (Facebook ad campaign handler), 'Facebook ads' record higher CTR (click-through...

Despite of tough competition from rivals Twitter has made its space as one of the most successful social networking site in internet world. Though, people are much fascinated towards Tweeting habits but still unaware of the fact that how...