consumer behaviour

SEO Secret: Meta Description Drives More Clicks Than Title, Reveals Study!

If you are a digital marketer in 2020 or some SEO consultant who takes a keen interest in consumer behaviour, you’d be shocked with what a recent study about SERP (Search Engine Results Pages) came up with. It’s a...

Consumer Spending On Technology to Clock $1.69 Trillion in 2019 [REPORT]

A new report by International Data Corporation (IDC) on Friday forecasted estimated figures of consumer spending on technology in 2019 and top emerging technologies based on their five-year compound annual growth between 2018 - 2023. The report, titled Worldwide Semiannual...

The Evolution of Social Consumer [INFOGRAPHIC]

Undoubtedly, Social Media is going to rule this year across different verticals, Industries and consumers. People are using the social media in the form of making their shopping experience well tuned and intelligent. Integration and adoption of social media...

STAR launches its shopping network channel; spends Rs 30 crore on studio

STAR CJ Alive has finally been launched after a long delay. Positioned as a premium home shopping channel, STAR CJ Alive is part of STAR CJ Network, which is a joint venture between STAR Group and South Korea's CJ...
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Amazon Makes Historic Bet on AI: $4 Billion Fuels Anthropic’s Generative Engine

AI investments have skyrocketed in the last three years, with tech giants placing their bets on the transformative power...
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