consumer behaviour

SEO Secret: Meta Description Drives More Clicks Than Title, Reveals Study!

If you are a digital marketer in 2020 or some SEO consultant who takes a keen interest in consumer behaviour, you’d be shocked with what a recent study about SERP (Search Engine Results Pages) came up with....

Consumer Spending On Technology to Clock $1.69 Trillion in 2019 [REPORT]

A new report by International Data Corporation (IDC) on Friday forecasted estimated figures of consumer spending on technology in 2019 and top emerging technologies based on their five-year compound annual growth between 2018 - 2023.

The Evolution of Social Consumer [INFOGRAPHIC]

Undoubtedly, Social Media is going to rule this year across different verticals, Industries and consumers. People are using the social media in the form of making their shopping experience well tuned and intelligent. Integration and adoption of social media...

STAR launches its shopping network channel; spends Rs 30 crore on studio

STAR CJ Alive has finally been launched after a long delay. Positioned as a premium home shopping channel, STAR CJ Alive is part of STAR CJ Network, which is a joint venture between STAR Group and South Korea's CJ...
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Free Netflix in India: A Result of Slow Growth In Q3 2020?

Netflix is testing a new strategy that could lead to free Netflix in India. The online streaming...
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Tesla First Cancels Return Policy And Now Cuts Warranty Period

Just last week Elon Musk surprised everyone by cutting the price of Tesla Model S twice in a week. If that's not...

Personalization Is The Secret Sauce Behind A Successful E-Commerce Business

E-commerce personalization offers an exclusive experience to consumers by showing them product recommendations, content catered to their interests, and offers based on...

Reliance Jio Set To Blitz The 5G Smartphone Market With Jaw-Dropping Price

Cometh the revolution, cometh Reliance. This time the price of 5G smartphones under the radar of Reliance. The trailblazer’s...

Micromax is Back, Sets Eyes On Xiaomi’s Crown

A fallen pioneer, banished from its own motherland by collective foreign forces, has finally roused itself up! Micromax has...