brand

Building A Solid Brand Online Is Not less Than An Art!

Why should you care about brand building anyway? Well, for starters, a Nielsen survey points out that 59% of consumers would buy a product or service from a familiar brand. The more your brand resonates with your audience, the...

Samsung Customers Remain As Loyal As Apple, Despite Note 7 Fiasco [REPORT]

Samsung Electronics Co Ltd. (KRX:005930) is the market leader in the smartphone segment, followed by its arch rival Apple Inc. (NASDAQ:AAPL). Currently, Samsung’s Galaxy S7 and S7 Edge are the best premium smartphones available after the recall of Galaxy Note...

Instagram Hot Favourite For Brand Following, Beats Facebook, Twitter, YouTube [REPORT]

Visual media appeals more eyeballs as it captures one’s attention easily than words. The ongoing social media trends are in line with this thought. The unheralded king of social media Facebook Inc. (NASDAQ:FB) also stands to be subsided when...

The World’s Most Valuable Brands 2014: Apple Tops But Facebook The Highest Gainer

Premium priced products, unique market strategies and an undeterred loyal consumer base are what has come to define Apple Inc. (NASDAQ:AAPL). The brand speaks of reliability, credibility and trust. The 2014 list of “The World’s Most Valuable Brands” by Forbes...

Facebook Inc. (FB) Fan Penetration Is Down By 55% But CTR Seeing An Upsurge !

Fan penetration is one of the most important factors on Facebook Inc. (NASDAQ:FB) which provides a complete overview to focus on one’s social media activities as it provides the insight how well a person is able to reach the community...

Apple Inc. (AAPL) Knocks Samsung Off From The Top Spot As The Most Desirable Brand In Emerging Markets!

Apple Inc. (NASDAQ:AAPL) is the most craved mobile handset brand in price sensitive emerging markets, leapfrogging Samsung that topped the list in 2013. According to the latest study by Upstream, 32% of buyers in China, India, Brazil, Vietnam and...

Facebook Inc (FB) Brand Pages Could Increase Likes By 2X Each Day !

The growing popularity of Facebook Inc. (NASDAQ:FB) has helped advertisers and brands to reach out massive internet users base in no time, conditionally a proper marketing campaigns are defined and deployed in an strategic manner. Though, marketers are promising...

Facebook Inc. (FB) Helps B2C Companies To Acquire 77% New Customers [INFOGRAPHIC]

Investment on social media marketing is one of the prime objectives in any business strategy, as outcome is huge compared to money invested. This is resulting in more number of jobs for social media marketers and firms have started...

Brand Pages, On Facebook Inc. (FB), Managed By Women Drive About 12k More Followers [INFOGRAPHIC]

Leading global brands are realizing the importance of online presence on various Social media platforms, especially Facebook Inc. (NASDAQ:FB). Most of firms in developed countries have separate section of workforce working on Social media part for publicity and marketing...

How (And Why) Brands Are Leveraging Upon Social Media For Business [INFOGRAPHIC]

If you have anything to do with social media marketing for businesses, it’s important to treat every channel to best of its potential. However, many marketers fail to understand the true potential of each social network and keep rubbing...
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Latest News

Windfall! Online Grocery Market In India Looks Set For Purple Patch Ahead

Silver linings are clearly in short supply in the pandemic fuelled world that we have come to...
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$4.6 Billion Incentive For Companies To Push Electric Vehicle Adoption In India

The Electric Vehicle (EV) market in India is at a nascent stage. So far, the sales of EVs have been encouraging, albeit...

Amazon Luna Is Here To Eat Into The Cloud Gaming Market, Dominated By Google And Microsoft

The cloud gaming space has been one of the key interest areas of Amazon for quite some time. Today, the eCommerce giant...

Facebook’s Chasm Of Distrust: An Ever-Deepening Divide

Facebook, the world's most popular social media platform has failed measurably as it is voted as the least trusted social media platform...

With 9.8 Million Users Coursera Observes Boom Of Online Education In India

The global outbreak of Covid-19 has changed the lifestyle of people and almost every industry has resorted to online in a bid...