brand engagement

How Top Brands In India Are Using Social Media Platforms In 2014, And Succeeding [STUDY]

Social media marketing spend in India has been growing considerably at around 68% CAGR over previous two financial years. In the FY 2014, social media constituted 18% of overall online promotion spend, which stood at INR 495 crore. Given this...
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How will the FIFA World Cup affect club football this year?

The announcement of the host nation for the FIFA World Cup 2022 met with shock from the moment the...
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