B2B companies are now turning more aware of Social Media and planning to use it properly in future by generating brand awareness, demand generation, better understanding of market perception, to score leads through social activities/demographics and broaden the reach....
While there is much discussion about social media, this report by Optify says that, though social media tracks massive users' attention towards it, still accounts for only a fraction of traffic and leads only the U.S B2B websites.
Here is...