B2B companies

LinkedIn Is 3X More Effective Than Facebook But Still Trails Behind In B2B Social Media Usage

B2B companies are now turning more aware of Social Media and planning to use it properly in future by generating brand awareness, demand generation, better understanding of market perception, to score leads through social activities/demographics and broaden the reach....

Twitter Draws 82% Of Leads, But Facebook Drags More Social B2B Traffic [Report]

While there is much discussion about social media, this report by Optify says that, though social media tracks massive users' attention towards it, still accounts for only a fraction of traffic and leads only the U.S B2B websites. Here is...
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5 Ways Generative AI Will Disrupt the Payments Industry in 2025

Generative AI is one of the most hotly anticipated developments in the fintech landscape in 2025, and its disruptive...
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