ATT framework

Apple Is Redefining the Digital Advertising Market: Here’s How To Navigate The Changes!

With the iOS 14.5 update announcement, Apple has declared war on app developers, measurement companies, and advertisers alike. It is a move that is highly likely to reshape the entire digital advertising industry. Apple's app tracking transparency, aka ATT framework,...
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Tech Layoffs in 2024 Showing No Sign of Slowing Down: Google and Tesla Among the Hardest Hit

When layoffs in tech companies peaked in 2023, industry analysts attributed this surge to excessive hiring during the Covid-19...
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