app engagement

Mobile App User Retention: 40% of Churned Users Come Back to Reinstall the Same App

Acquiring new customers, getting users to install your app and keeping them engaged - The Mobile App User Retention - It is one endless rat race. Adjust, the mobile marketing measurement company, surveyed over 8 billion app installs globally and...

56% Of Users Have Experienced A Mobile App Problem: [Study]

This time, all smartphone and tablet vendors are focusing to create a strong mobile app ecosystem. Besides, increasing demand of mobile apps on smart devices--smartphones and tablets--has also forced mobile app developers and device makers to focus on it....
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Kharagpur Data Science Hackathon 2025: Bigger, Bolder, and More Exciting Than Ever!

The Kharagpur Data Analytics Group, a student-driven research society at IIT Kharagpur, proudly presents the 5th edition of the...
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