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Twitter Inc. (TWTR) Analytical Dashboard Is A Threat To Third-Party Apps

It gets really disheartening when we post a tweet or share a link on Twitter Inc. (NYSE:TWTR) and discover that the tweet received no replies, retweets and even zero favorites. It gives a feeling that the tweet lured nothing and nobody even bothered to have a glimpse of it. But this is not always the true case because sometimes the...

Don’t Turn Your Back To Negative Feedbacks: Use It To Improve Your Products and Services!

Business to business (B2B) marketing presents different challenges when compared to business to consumer (B2C) marketing. Consumers tend to be brand loyal.  Once they are “locked” into a brand, it is difficult to woo them away. Businesses also have brand loyalty, but consumers are more likely to change vendors if they feel other companies' offerings will have a positive...

Facebook Inc. (FB) Improved Page Insights Attracts More Engagement !

Facebook Inc. (NASDAQ: FB) has battled out its own way in social media advertising world by continuously adding new features every other day. The online social networking titan has repeatedly proved it dominance when compared to other players and is still bringing in many additions to make package more attractive to advertisers and marketers. After collecting feedback from various...

Socialbakers Secures Funding of $2 Million By Early Venture Capital

The era of investment is on its peak, specifically in the field of social media. Each day we come across several news related to investment. Recently, micro-blogging site Twitter has secured funding of $400 million.  Following the trend, social analytic site Socialbakers - earlier known as Facebaker - has raised $2 million in a funding round led by European...

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YouTube Should Have Bid Adieu To Dislike Button Much Earlier?

Online video sharing platform YouTube can be a ruthless place for content creators targeted by 'dislike mobs'. And the site owners totally understand that...