Amazon Prime

Is Amazon employing a deceptive strategy to keep its Prime members subscribed?

Have you ever tried canceling Amazon Prime membership? Canceling Prime membership is nothing but a frustrating process full of trick questions, exclusive benefits, manipulative design, decisions, and confirmations, regardless of the device or platform being used. AND Amazon is...

Amazon Acquires MGM: Give Netflix, Disney Run For Their Money?

: Amazon acquires MGM for a purchase price of $8.45 billion. This acquisition could have a far-reaching impact on the global OTT market. If you are a fan of classics such as Rocky, James Bond, Vikings, Handmaid’s Tales, Robocop, and more,...

Netflix, Prime Video, Hotstar Thriving In The New Normal: Recorded 35% Growth In Unique Paid Users!

The pandemic induced lockdowns and self-imposed house arrests led to Indian consumers increasing their screen time drastically. And that, in turn, helped over-the-top platforms such as Netflix, Hotstar, Amazon Prime, etc., log more watch hours and onboard new users. But,...

The Launch Of Amazon Pharmacy: All Set To Dominate $131 Billion Market!

Two years ago, when Amazon acquired PillPack, which is a prescription medicine delivery service, it was well known that the global e-commerce giant would soon be invading the healthcare space. Finally, that moment has now arrived! On Tuesday, Amazon announced the...

Regional Content: The Ultimate Frontier For Homegrown OTT Platforms To Take On Netflix And Amazon Prime?

‘Content is king’, an overheard phrase in the entire digital space, is precisely what homegrown OTT video streaming platforms are proving to be right with their latest shows as they prepare to take on giants such as Netflix and...

Reliance Jio And Airtel Both Grab Top Spot In Customer Experience [Study]

What do winning brands have in common that the less successful ones don’t? It’s merely the fact that they adhere to the age-old principle - ‘Customer Is King’ and strive towards delivering their consumers the best possible experience. In a recent study...

Beware: Amazon, Flipkart And Hackers Are Set To Lure You With ‘Never Before’ Offers

Amazon, the global retail-giant which has managed to keep growing in the middle of a pandemic, was forced to delay its much-awaited "Prime Day" event this year, in light of COVID-19. The event, where customers get to purchase products with...

Over 50% US Population Has Amazon Prime Subscription Now!

Since the inception of Amazon Prime membership in the year 2005, the subscription model grew in leaps and bounds and contributed heavily to the growth of Bezos’ empire. According to the latest forecast by eMarketer, the Amazon US Prime members...

Can Walmart Plus Subscription Take On Amazon Prime?

The Prime membership offered by the undefeated global e-commerce giant Amazon.com, Inc. (NASDAQ: AMZN) is something that can seldom be replicated or challenged. But, Walmart which is often dubbed as the U.S. retail giant has decided to do exactly...

Amazon Prime Video Have 3X Movies Than Netflix, But There Is A Twist!

The new normal paves the way for massive demand in the OTT (Over-The-Top) services in the entertainment industry. In the digital platform, Netflix and Amazon Prime are the rivals who give fierce competition to each other in the market. Based...
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Meta is bringing down the curtain on Zuckerberg’s much ambitious project

Meta, previously known as Facebook, is finally bringing down the curtain on one of the most anticipated projects that...
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