Amazon India

Amazon Bets Big on Unbranded Bazaar in India: Aggressive Price Strategy to Conquer Tier II and III Cities?

Indians consistently prioritize price over brand recognition, and Amazon seems to have realised this trend. The e-commerce giant is strategically betting on its soon-to-be-launched low-price shopping platform, "Bazaar", aiming to woo value-conscious customers across tier II, III and IV...

Flipkart Internet Shines With 42% YoY Revenue Surge in FY23, Investment in Logistics Pays Off

Flipkart, India's e-commerce giant owned by Walmart, has unveiled its financial results for fiscal 2023, ending March 31, 2023. The heartbeat of Flipkart's marketplace operations, Flipkart Internet, showcased an impressive 42% YoY growth in operating revenue, from Rs 10,477...

Amazon Records Its Best-Ever Festive Season Sale in India: Welcomed Over 15 Lakh New Customers

India is a festival-rich country, which not only amplifies the spirit of celebration but also fuels a surge in shopping enthusiasm. Amazon (NASDAQ: AMZN), the global e-commerce titan, strategically unveils its Festive Season Sale at least two times a...

Amazon’s Rising Influence is Disrupting Digital Advertising Duopoly of Google and Meta in India

India's digital advertising sector is experiencing remarkable growth, with Alphabet's Google and Meta maintaining their dominant positions over the years. However, as consumers' shopping preferences have changed in the last few years, particularly during the covid-19 pandemic, Amazon has...

Amazon Global Selling Program Creates a Massive $8 Billion Opportunity for Indian Exporters in 2023

In the ever-evolving e-commerce landscape, one name stands tall as a behemoth of innovation and opportunity - Amazon.com, Inc. (NASDAQ: AMZN). This digital titan has opened the floodgates for businesses worldwide to conquer international markets through its game-changing initiative,...

Amazon’s Road To Profitability in India: Copy Products, Rigg Search Results To Promote Its Own Brands!

Amazon.com Inc has been repeatedly accused of copying other brands' products it sells through its website, and of using its massive collection of internal information to market products of its own brands at the cost of merchants. Amazon, of course,...

Amazon, Flipkart Festive Season Sale 2021: Expected To Break All Previous Records

The much-awaited Indian festive season has finally kicked off on Sunday, October 3, 2021. India's two biggest e-commerce giants Flipkart and Amazon have begun their respective flagship sales, Big Billion Days and Great Indian Festival. Customers of Flipkart Plus...

A Big Blow To Amazon and Flipkart: CCI Investigation To Continue

Flipkart and Amazon continue to find themselves in hot water as their plea against the investigation that is being carried out by CCI is rejected by the High Court of Karnataka. Both the eCommerce giants are being investigated for...

The Most Attractive Brands in India To Work For In 2021: Google Takes The Cake!

Every person has an aspiration of working in the best company at least once in his professional career. But the definition of 'the best company to work for' may differ from person to person. The process of finding and...

No More Shopping From Amazon Or Flipkart During Lockdown!

The Karnataka Government has straight-up made a U-turn on its earlier decision to allow e-commerce players to operate amid the lockdown! On Sunday, the Karnataka Government barred e-commerce platforms from shipping non-essential goods, which then went on to disrupt deliveries...
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Google Invests in Flipkart: Gearing Up for Quick Commerce Battle

Flipkart, India's e-commerce major, secured a $300-$350 million investment from Google, positioning the tech giant as a minor investor....
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