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Amazon Ice Phone: Has Amazon Learnt Lessons From The “Fire Phone” Disaster?

Amazon Ice Phone
There is no question about it; the Amazon Fire Phone was an unmitigated disaster. The launch and subsequent failure of the Fire phone back in 2014 was one of the most high-profile failures in recent memory. It also served to show just how competitive the smartphone industry had become.At that point, many would have written Amazon off from the...

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