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Facebook Advertisers Spending More On Mobile: Mobile Accounts For Over 20% Ad Spend!

It is very clear that Facebook wants to pull as many mobile users as possible to further more increase its user base. There is another study to prove this strategy. The  analysis is based on 2 million ad clicks and...

Mix Strategy Of ‘RTB And iOS Focus’ Could Help Publishers To Increase Ad Revenue By 65% !

The explosive growth in Internet and Mobile segment has charged marketers and advertisers towards digital contents. Consequently, the adoption of Digital Ads are all time high in recent years. In US alone, Online Ad market is expected to surpass...

Mobile Advertising Statistics: Apple iOS Makes Publishers 2x Richer Than Android, Finance And Games Ads Generates More Revenue !

Digital Content industry is being driven by online advertisements largely and Operating Systems (OS) have got a major influence over advertisement revenue coming from online Ad impressions and clicks; we know it as eCPM and eCPC respectively. Interestingly, besides...

The Power Of Facebook Advertising: 3.2 Billion Daily Activities Result In Higher Ads’ Engagement [Infographic]

Facebook has just thrown an infographic on internet explaining the advantages, statistics and power of advertising on its very own network powered by 955 million users. It’s no surprise to know that Facebook is betting big time over ad...

Facebook’s Upcoming Ad Targeting Tool For Pages – An AdWords Killer?

This debate is showing no sign of drying out. And, with Facebook upcoming ‘Ad Targeting Tool’ its going to heat up further. Social media titan is reportedly working on new tool called ‘Ad Targeting’ for ‘Pages’. The upcoming tool...

Facebook Ads Records More Clicks From Android Than iOS and Blackberry: State Of Facebook Advertising [Report]

After the Facebook IPO, many analysts have raised questions about Facebook's mobile revenue and recently Facebook is constantly endeavoring its way to stabilize its ad revenue via mobile as well. According to the adparlor (Facebook ad campaign handler), 'Facebook ads' record higher CTR (click-through...

Googolopoly: Google’s Services Are Free But Beyond Affordability For Customers

Have you ever wondered what Google does for a living? If you haven't now might be the right time to do so. Google is a giant and yet everything they sell is free, in essence, they don't sell anything at...

89% Facebook, 39% Twitter, 21% LinkedIn: Marketers To Use Social Networks

Facebook might still be the juggernaut of social media advertising, but Twitter takes the second-place silver medal. More advertisers will be turning to Twitter this year than YouTube, LinkedIn or Google+ to get at their customers’ eyeballs – and...

World’s Most Popular Ad Slogans: A Brief List To Inspire With !

Advertisement plays an important role for companies as well as consumers world wide. It gives a seller an opportunity to showcase his products & the buyer a variety of options. World's most Popular advertising slogans are of immense importance too....

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Facebook’s Secret Project With Spotify: To Redefine The Online Music Streaming Industry!

Spotify and Facebook have joined hand together to make sure you don’t miss out on listening to your favourite...