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TV Ads Not To Be Believed: 19% Of Them Believe That Ads Are “Very Exaggerated” [Infographic]

Advertisements are run on almost all form of media. there are many ways to run ads--social media, television and the internet. They also show up in movie intervals as well. Despite of ads showing up everywhere,  does everybody  believe...

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New RBI Guidelines Force You To Memorise All Of Your Card Details

It's time to get your brain prepped to do some much-needed homework and commit to memory the...

Content Censorship: GOI To Tighten Its Noose Around Big Tech Platforms!

After having gone through an extensive dispute with Twitter over content removal, GOI wants to tighten its noose around all social media...

Amazon’s New Strategy To Crush Walmart: Thinking Out Of The Box

Amazon’s latest move to beat Walmart is sneaky and out of the box. The Bezos-owned e-commerce giant believes $15...

Name Checked: BigBasket’s Rap On Daily Basket Tantamount To Bullying?

Whatever you do, don’t all put your ‘names’ in one ‘big’ basket? Get the hint? In a rather unfortunate...

Will ASCI’s New Guidelines Disrupt The Influencer Marketing Space?

Yesterday, the Advertising Standards Council of India (ASCI) released a new set of draft guidelines for social media influencers and called for...