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It seems that Facebook has got a long way to cover in the best interest of its advertisers and marketers. Unlike Google, Facebook is missing the robust ad management system to earn the confidence and loyalty among its revenue...

Last year, numbers of rumors speculated that the global mobile advertising revenue could reach $3.3 billion by the end of 2011. Some rumors also predicted that mobile commerce will reach $11.6 billion by 2012 across the world. In the...

In last half a decade India has emerged as the centre of attraction for many companies belonging to diverse industries. It has already emerged as the strongest software development hub globally and has leapfrogged global technology giants in various...

Online Advertisement plays major role in shaping the brand values, revenue as well as profit for companies. Quite convinced with the fact, companies are also spending billions of dollars on the advertisement arm every year and its going to increase further...

Advertisement plays an important role in promoting the products of the companies. In last one year advertisements as well as advertisers have increased dramatically. Recent study by Unruly Media highlights that in last one year advertisements sharing rate has...

From last couple of months Facebook is on launch spree of various features to attract more advertisers. Maintaining the trend, today, it has  reported that company is running several tests on its Ad platform. The new test is in...

The best way to become popular is by hitting the one of the most popular entities; Apparently, Samsung has by hearted this quote. Company has decided to take Apple head-to-head by releasing promotional videos that taunts directly on Apple...

Finally the nominations of AdFest have been announced and the winners of ADFEST 2010 will be unveiled this week on www.adfest.com.Ten Indian creative agencies have been shortlisted at AdFest 2010, namely JWT, Ogilvy India, TapRoot India, Leo Burnett, Creativeland Asia, McCann Worldgroup, Rediffusion Y&R, BBDO India, Publicis Communications and Contract Advertising.