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Facebook Inc. (FB) Drives $1.24 Revenue From Each Referral Visit: How Much Are You Charging From Advertisers?

Facebook Inc. (NASDAQ:FB), Twitter Inc. (NASDAQ:TWTR), and LinkedIn Corp (NYSE:LNKD) are offering platforms to market products/services to more than 2 billion users. Emergence of Pinterest and Instagram are adding up more avenues, resulting in higher reach than ever before....

Facebook Inc. (FB) Advertising Witnessing Golden Era: ROI Spikes Up By 58% And CTR By 171% [REPORT]

In 2013, majority of top social media sites like Facebook Inc. (NASDAQ:FB), Twitter, LinkedIn Corp. (NYSE:LNKD) have grown more advertiser friendly and introduced vast features to increase their brand visibility and ROI. Advertisers too are getting more accustomed to...

Rapidly Fluctuating Digital Marketing Arena Yet to Embrace Most Of The Marketers: 85% Of Marketing Professionals Claim To Have Learned Through On-Job Experience [STUDY]

Digital transformation of marketing technology doesn't seem to be fitting well for majority of marketers of various firms across the globe. Marketing technology has changed much in last 2 years than it did in last 50 years; because of...

The State Of Digital Marketing Industry In Asia-Pacific: Talent Crunch And Low Budget Disappoint [Report]

The Startup ecosystem is flourishing; mobile industry is witnessing explosive growth; internet and infrastructure industries are going through immense improvisation; Unfortunately, on the parallel track at the same time, Digital Marketing industry in Asia-Pacific is lagging much behind in compound...

Going To The Cloud: How Education Sector Is Adopting ‘The Cloud’ [Infographic]

As the technology is heading towards supremacy, users are demanding ultimate performance from their resources. Therefore, cloud computing is emerging as the best answer by satisfying accessibility, investment and cross-platform integration channels. Education sector is no exception of this...
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Tech Layoffs in 2024 Showing No Sign of Slowing Down: Google and Tesla Among the Hardest Hit

When layoffs in tech companies peaked in 2023, industry analysts attributed this surge to excessive hiring during the Covid-19...
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