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Brief
Online Advertising Fraud In 2019: $42 Billion Is Expected To Go Down The Drain Worldwide
Dazeinfo -
The revenue loss due to online advertising fraud in 2019 would increase by 20%, and a whopping 185% between 2018 and 2023.
The increasing number of internet users worldwide is attracting the eyeballs of brands which are pouring the enormous...
Brief
Google Inc. (GOOG) And Facebook Inc. (FB) To Control 68% Of Global Mobile Ad Market Worth $31.45 Billion In 2014
Google Inc. (NASDAQ:GOOG) and Facebook Inc. (NASDAQ:FB) are predominantly driving Global mobile ad spending market, which has been witnessing explosive Y-O-Y growth for last few years. In 2013, mobile ad spending increased 105% to $17.96 billion, and is expected...
Brief
Microsoft Windows 8: A ‘Shocking’ Live Tile Experience [Video]
Dazeinfo -
Microsoft $1 Billion Windows 8 Ad budget is empowering many creative ideas and campaigns - out in last 2 weeks since the official launch of Windows 8 OS. In spite of being under legal fire for “Live Tile” functionality,...
Brief
Microsoft Surface: Pre-Booking Kicks Off With $499; First TV Ad Stands Impressive Enough
Dazeinfo -
Microsoft Surface Tablet is just 10 days away from official launch and various sources have started spilling beans of it. Today, company first revealed the price of its 3 variants and now the first ever TV Ad is rocking...
Brief
That’s Why We Have Toilet (And Facebook) Bcoz ‘Toilets Are Just Like Facebook’ ! [Video]
This is really strange stuff ! And, I have no idea what one wants to achieve by this but many 'bugged up' Facebook fans who could have a lot laundry list to justify the presence of this video ad....
Brief
Can Twitter Ever Influence Online Ad Revenue Market With Its Presence
Prayiush -
Since inception Twitter growth rate has been exponential and has grown beyond marketers’ expectation. Especially, in last one year its revenue as well as registered users base has touched a up-height milestone. Its registered users base has reached 500...
Brief
Indian Ad Industry To Grow By 9% In 2012: Expected To Reach Rs. 28,013 Crore
Prayiush -
Indian advertisement industry has missed the opportunity of incubated marketing trend as its growth percentage rate had shrink to 8 percent in 2011. Earlier, it was predicted that Indian advertisement industry will grow at the rate of 17% in 2011, but due...
Brief
Industries That Paid Highest CPC To Google Advertisement In 2011
Google recently reported its 2011 total revenue that stood to $37.9 billion. With all our surprise, Google- unimpeded search giant till date – generated 96% of its total revenue in the year 2011 through ads. The ads are the primarily source of...
Brief
Smartphone and Tablet Ad Impressions Statistics: Q4 2010 VS Q4 2011 [INFOGRAPHIC]
Advertisements create a huge impact on the consumers regarding the product it is casting. More attractive and catchy the ad, more is the number of viewers attracted to it. Ad’s play an important role in the phones and other...
Brief
Google India Tanjore Ad: Ancient Art With Modernistic Marketing Act [VIDEO]
Dazeinfo -
Google is no way behind Apple in creative ad marketing. After we saw a horrifying but eye-catching video movie, cum ad, from Apple on Siri, it’s time for Google to do recreate the charm. And, Google has done it...
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Latest News
Quick Commerce War Heats Up: Can Flipkart Catch Zepto After the Failed Acquisition?
When a big company intends to enter a new business segment from scratch, it often prefers to acquire an...
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