Its seems like raining news channels for West Bengal. This time Mahuaa Media rolled out its Bengali news channel, Mahuaa Khobor, in West Bengal on August 30.The launch of Mahuaa Bangla takes the total number of Bengali news channels in West Bengal to nine.The launch campaign for the channel has been conceptualised and executed by none other than Rediffusion Y & R. Here's hoping that Mahua khobor succeeds in positioning itself as a news channel with difference.
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